UNI Packaging

PR, media relations, content creation, social media, digital marketing, awards, exhibitions

Marbles PR has worked for the UK arm of UNI Packaging, one of Europe’s leading flexible packaging groups, for 4 years. During this time, UNI Packaging’s market share in the UK has increased steadily, as has their overall brand profile within key markets.

Our content creation for the business has largely been focused on customer outreach – investment strategy, product launches, innovations – with multi-channel targeting of prospects via email campaigns, digital advertising, social media and online PR,

Following UNI Packaging’s well publicised investment in two digital presses at a group site in France, Marbles PR organised a media visit from the UK to allow a group of editors from both packaging and food journals, the opportunity to see the scale of the investment and the step-change in capability. The resulting media coverage helped create sales impetus by driving significant interest in the offering amongst leading brands.

Additional activity has included customer surveys, awards, events and exhibitions.

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