Kingsmoor Packaging

PR, media relations, social media, exhibitions, website management

Thermoforming specialists, Kingsmoor Packaging (KPL), asked us to propose and implement an integrated marketing communications strategy to raise their profile within their key markets, whilst also establishing credibility with a number of key food and confectionary manufacturers, such as Haribo, Adelie Foods and Greencore.

Marbles PR worked with the company’s senior management team to develop their points of difference, as well as to create a content creation model primarily for online PR/articles and social media engagement via Twitter. Key messages included new product designs, achievements, award successes, investments and customer case studies.

To fully utilise the opportunities provided by certain social platforms, Marbles PR also undertook coaching assignments for KPL, specifically aimed at introducing their management, sales and operational teams to LinkedIn, sales navigator and the concept of social selling.

Other projects for KPL have included exhibition design and management, email marketing and website administration.

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